Up to a few of years ago, I was usually derided when I presented the idea to intermediaries. Or anyone else, for that matter. “Bah, RM is only for hotels. Besides, we don’t have inventory”, they would utter in an
During a recent trade show, I conducted a simple poll targeting a fairly large sample of DMCs I know firsthand or indirectly, asking more or less the same questions: Would you be able to tell me your most profitable product
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